Following the acquisition of LSI and as part of the global brand launch, I partnered with Digital Marketing team and web design and development agencies to lead creative direction for the corporate website redesign in 2015. The redesigned site successfully integrated three separate corporate sites into one comprehensive brand consistent site.
I provided creative direction for the design and development of webpage prototypes and templates, creation of interactive solutions pages and oversaw the production for all graphic elements for the final site.
Creative direction, art direction and design